Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity: Avinash Kaushik: 9780470529393


Free PDF Download

Publication Date: October 26,2009 | ISBN-10: 0470529393 ISBN-13 :978-0470529393 Edition: 1
Skilled to respond to today’s business challenges with this powerful new book from network analysis thought leader Avinash Kaushik. Web Analytics (analysis) 2.0 provides a new framework that will permanently change how you think about Google Analytics (analysis). It provides specific recommendations to establish a viable strategy, the correct use of analytical techniques, to solve challenges such as measuring social media and multichannel activities, to achieve optimization of the use of the success of the experiment, employing the strategy of truly listening to your customers. This book will help your organization become more data driven while you become a super analysis ninja!
Note: Does not include the part of eBook file CD-ROM/DVD and other supplementary mate