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Consumer Behavior (10th Edition): Leon Schiffman, Leslie Kanuk

Free PDF Download Publication Date: August 7, 2009 | ISBN-10: 0,135,053,013 ISBN-13 :978-0135053010 Edition: 10 Consumer behavior research, testing and application of consumer behavior is how the planning, development and implementation of the core of the marketing strategy. Consumer behavior: its origin and strategic application…Read More